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Ministry Marketing Made Easy defines Ministry Marketing as everything the church does to share the story of Jesus. This book challenges church leaders with a totally different and practical approach to marketing the church's message. Often, church leaders define marketing as spending large amounts of money on big ads in the church page section of local newspapers, building a web site, creating publications in full color that are professionally printed, or turning to a dozen other standard marketing ideas that cost lots of money. Just as often, the church realizes very little return on its investment. Ministry Marketing Made Easy provides alternative, practical ways for church leaders to communicate the church's message.
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